Daniel Craig has had a light-hearted dig at the setbacks and delays that have seen his last outing as James Bond still to hit cinemas.
The 53-year-old actor will see No Time To Die finally open on the big screens on September 30, some 18 months after it was originally meant to be released.
He has used this delay as the basis of a cheeky jibe in a new Heineken advert cheekily titled Worth The Wait.
As an ode to Bond fans, who have had to wait for the movie, Daniel pauses before taking a sip of the lager as a point of making that moment all the better to behold.
In the advert, Daniel is evoking his 007 secret agent character, as he is dressed in a black suit, which is typical of James Bond.
He is brought a bottle of beer by the barman, along with an empty glass, before pouring the lager into the glass ready for him to drink.
After pausing, Daniel then smiles with satisfaction before picking up the glass to take a sip.
The film has been a long time coming to cinemas with it originally being scheduled to be released in November 2019.
This was postponed to February 2020 before being put back to the April, after original director Danny Boyle quit the movie due to creative differences.
The beginning of the coronavirus pandemic in March 2020 saw the release pushed back to November 2020 but by October, it was delayed again to April this year.
The release was then delayed further in both January and February this year before a date being set for the world premiere at the end of September.
New Bond villain Rami Malek has also spoken about how he became good pals with Daniel Craig.
Rami, who won an Oscar for his portrayal of Queen icon Freddie Mercury in Bohemian Rhapsody, plays a man bent on revenge in the new 007 outing.
And he and Craig bonded on set as they spent hours together to perfect the tension between the characters.
Rami, 40, said: “Daniel has done such an incredible job as Bond. It is so important he goes out on a high and I really think we have achieved that. I pushed him hard on set, he pushed me hard on set and we really did push each other to the limits.
“This is one of the fiercest Bond v Bond villains I think there has ever been. That’s why we worked each other so hard to get this right.”
He reckons his baddie character Safin will prove as memorable as famous Bond villains like Dr No, Blofeld, Jaws and Auric Goldfinger.
Rami went on: “It was fun to play a villain and Bond villains are some of the most iconic in history. He is a unique and complex villain, like something I don’t think we have seen before.
“Daniel called him misunderstood and I think there is probably some truth in that.This Bond is going to shock people.”
Do you have a story to sell? Get in touch with us at [email protected] or call us direct 0207 29 33033.