Gemma Collins recently lost three stone, and she oozed body confidence when she posted a string of swimwear shots.
The former TOWIE star, 40, took to her Instagram Stories on Monday to plug some of the pieces from her clothing collection, and who better to model the clothes than the main woman herself?
In one sultry snap, Gemma looked stunning as she donned a white and gold chain print bikini with a mesh panel on the chest, which drew attention to her cleavage.
She lay seductively on an brightly-coloured inflatable lollipop as she smouldered down the camera lens.
Gemma’s long blonde locks were worn loose around her shoulders and she sported dark eye makeup and pink lipstick.
In another photo, The GC donned a colourful leopard print one-piece swimsuit as she took a dip in her swimming pool.
She looked moodily at the camera as she posed with one hand and one leg on the pool ladder.
Another image saw her stood in the water, this time sporting a pink, yellow and blue zig zag print swimming costume.
She posed with one hand on her hip and the other on her thigh as she pulled a big grin for the photo.
Behind her were three models wearing pieces from the collection as they played on inflatables in the water.
Gemma’s weight loss was clear to see in the string of snaps she posted.
The reality TV regular has been posting a string of videos of herself working out, including going on hikes and making use of her swimming pool.
She has been using ankle weights and power walking through the water to up her fitness levels.
Gemma recently revealed she has always been “super confident” in bed, no matter what her size.
She told The Mirror: “I think everyone can have sex – any size, shape or background.
“For me, I’ve always been super confident in the bedroom.
“I’m really flexible and I’ve always moved about the bedroom whether I’ve been bigger or smaller, so it’s never really affected me, but I am really confident.”
Gemma also praised her boyfriend Rami Hawash for making her feel even more confident in bed.
“To be honest, if you’re not confident then someone’s going to pick up on it and it makes it 10 times worse,” she added.
“I’ve never been unconfident at all in the bedroom. If you’ve got a partner that adores the bones of you, there’s nothing to be unconfident about you know?”